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RICHARD .T.A. AYOADE


I was born in Lagos, in 1964. I attended Ansar Ur Deen Primary School, Okepopo, Lagos Island. I then went on to attend Reverend Kuti Memorial Grammar School, Abeokuta, Ogun state. At the moment I live in Amsterdam in the Netherlands. I have lived there for over 30 years. I am a proud father of two children and and two grandchildren.

My journey to founding the KETA party was not motivated by a political ambition but by sheer necessity to build a political platform that is capable of helping to deliver a sustainable manufacturing economy, high productivity, prosperity and peace to the people of our country. KETA's vision, mission, core commitments, and it's fundamental political values would be so different in reality from those of our currently existing political parties that establishing a new political party becomes absolutely necessary. And as such, the composition and calibre of leadership in KETA party would be expected to be different from those of the existing top political parties in order to be able to achieve our vision, mission, set goals and objectives.

Just like any other decent Nigerian, the hope and wish to see our dear country becomes a better country that we all dream of is a never-ending story. It's like walking down a bad long stretch of road with no end in sight. For me, I have walked that long stretch of road for so long that I have so many holes in the bottom of my shoes and pebbles have managed to find their ways into my shoes making the walk even more tiring. And the urge to stop, turn around and call it a day became even more overwhelming. But the thought of seeing a better Nigeria, smiles on the faces of our poor and helpless people, the hope of having the opportunity to leave something tangible behind for our children and their offstring is strong enough motivation for me to keep walking regardless of so many patches on my clothes, come rain or shine. Even if I've had to walk shoeless. Because, now I see the light at the end of the tunnel, my hope for a better Nigeria is strong.

I had neither the technical background nor any engineering, technical education and knowledge to enable me to understand what manufacturing really is. I studied banking and business finance in the UK. And I have had the opportunity to work in the management, accounting and reporting functionality for international and multinational companies like NIKE European HQ, Cisco Systems HQ, NCR, Diageo EHQ, RR Donnelly, etc. So my business management/ administration knowledge and experience is great but technically I was a complete novice in manufacturing, so I often had to laugh at myself for my endeavour to understand and learn about manufacturing. I knew that it would be tough. But I have a simple motivating philosophy to achieving my goals and objectives in life and that is to say - if another man has done it before then I have a chance of doing it too - so roll up your sleeves and get on with the job. Just give it what it takes. The trouble is, then I had no real idea what I was getting myself into. That was 13 years ago.

So based on the fact that my technical knowledge and experience is basically nothing, I did not set out initially to provide a solution to our biggest problem. All I wanted to do then was to give back something tangible to my country and my people. But I have no money and the kind of resources that would be needed to achieve such a challenging goal. Thus, I concluded that whatever I would like to give back to my country has to be a real knowledge-based solution that would not cost me more than I can afford. Computer information technology was the hottest thing out there then and also the most versatile knowledge base that would be most beneficial to our situation and to our Nation's human capital. I wanted to acquire the knowledge that will enable us to build and manage a platform for acquiring, transforming and presenting information on a large scale i.e. data and computer server management.

But it was difficult for me to see how much this contribution could tangibly and sustainably impact the development of our people. After all there are great Nigerians and philanthropist already making great efforts to effect positive changes in our people, in the economy and towards making a better Nigeria but yet all their efforts are hardly noticeable and impactful enough. Unfortunately, in a country of nearly 200 million people, the impact of their efforts cannot be seen or felt in the economy and in the life of our people in general.

Conclusively, I reckon that data and server management could not make the right impact. It would be like a little drop of water in a big mighty ocean. To make a real change, I needed to do better than that. Now it feels like I have no more hiding place and hard and challenging as it is, since I have a very strong reason, It has to be manufacturing. And like NIKE says "Just do it" So I did!

Manufacturing is not a single knowledge profession. Unlike learning to be a Doctor or an Engineer, it is a multifaceted discipline, a temptress of one thousand faces. Manufacturing requires a combination of a different number of specialisations. So you get a feeling of there couldn't be anything more challenging than trying to manufacture coming from a background of corporate management and accounting. But when you have a strong enough reason for doing what you're doing, getting on with it when the going gets even tougher becomes a worthy challenge.

So after figuring out what manufacturing is and how to manufacture, then the questions arise that given the state of Nigerian economy and it's financial structure, how can we finance this manufacturing and industrial revolution given our ever-increasing population especially? how can we finance it to a level that it would have the right and adequate impact on the economy? How can we make success of it and ensure that it brings sustainable prosperity to ordinary Nigerians as opposed to just making the rich even richer? These are some of the questions that kept on playing on my mind on the second phase of my journey towards finding the right solution. They are some of the "whys" and "how's" that guided me through my challenging journey.

Now that all these questions are answered and tired as I am, I feel a new burst of energy because I could see flicker of light at the end of the tunnel, a new dawn for Nigeria, a new hope for our people.

I know now that we would have a future and I have a reason to be confident of a better tomorrow for us and the next generation.

Life has bashed me around a bit so I know hardship, trials and tribulations and I know poverty too but I have hope.






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